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Toto Wolff Set to Sell Stake Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to historic success in Formula 1

Toto Wolff is in final negotiations to sell a portion of his shareholding in the Mercedes F1 outfit.

The deal estimates the Mercedes team at £4.6bn – a record for an F1 team – after the McLaren team were valued at £3.5 billion in a change of ownership structure in September.

Wolff, who owns a 33% stake of Mercedes F1, plans to divest a shareholding in the region of 5%.

The 53-year-old would stay on as team boss and chief executive officer if the sale goes through.

Ownership Structure

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos, who both hold a third of the enterprise.

A Mercedes spokesperson said: "We are providing no official statement on the matter. The governance of Mercedes F1 stays unaltered, and each shareholder are dedicated to continued achievements of Mercedes-Benz in Formula One."

Valuation Increase

This arrangement would represent a substantial rise in worth of Mercedes F1 after Ineos Group bought its stake for £208 million in 2022.

The rise demonstrates the expansion in market values of F1 teams recently as a consequence of the increasing appeal of Formula 1 globally.

This trend was evident with the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which debuted in summer 2023 and earned over $630 million (£458m) at cinemas worldwide.

It is the actor's top-grossing film and the highest-earning sports movie to date.

Current Standings

Mercedes are second in the constructors' championship, behind McLaren Racing, with three races left in the current championship.

Mercedes' primary racer George Russell has secured victory in 2 of the 21 races so far and is fourth in the drivers' championship after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a unprecedented eight straight constructors' championships and seven drivers' titles, six for Lewis Hamilton and one by Nico Rosberg, between 2014 and 2021.

LJ
The writer

Lindsey Jensen

Clara is a freelance urban culture journalist with a passion for uncovering the stories behind city life.

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